Social Media Management, Website Content Development, Blogging and Organic SEO Projects

Redesigned Logo, Business Cards and Website for Connecticut Builder

Elite Renovations LLC had an outdated website that wasn’t working to send leads and engage visitors. Their logo didn’t convey the high-end nature of their business.

SmartSite redesigned the logo, and created new business cards highlighting their key differentiators (creativity, meticulousness, and dependability). The website was redesigned and enhanced with social media integration as well as beautiful portfolios of Elite Renovations’ past projects.

Redesigned Logo, Business Cards and Website for Connecticut Academic Coaching Business

Academic Coaching Associates had an Intuit website that wasn’t working for them, and a logo that didn’t reflect their professionalism. We redesigned their logo, created new business cards, and overhauled the website. It is now a WordPress content management system complete with a new blog for the business. Search engine optimization was included in the website’s development.

Created Mobile Website for Connecticut Caterer

Our favorite caterer, Emily’s Catering Group, needed a mobile version of their website. We branded the mobile site to coordinate with the main website, and selected just the right content to make the mobile version of the website user-friendly and fast-loading.

You can visit the main website for Emily’s Catering Group here, and view the mobile version of their site on your smartphone or tablet.

Refreshed Messaging for Website Content, Organic SEO, Usability Improvements

A leading Connecticut QuickBooks expert wanted to brush up her website’s Search Engine Optimization. SmartSite took initiative in also suggesting usability enhancements to provide a more user-friendly experience with the website.

We also implemented design changes to quickly and inexpensively give the site a more modern, sleek appearance. Proper organic search engine optimization (SEO) was incorporated throughout the design and content. Best of all: we found a fantastic source for our own bookkeeping needs!

New Website and Blog for CT Realtor

A top Connecticut realtor wanted a warm, personal website to complement her corporate real estate microsite with Coldwell Banker. SmartSite helped her expand her vision of the new website as a hub for her business outreach, from updating listings to collecting emails of visitors and even blogging to promote her area’s community activities. SmartSite took the project from strategic planning through tactical execution:

• developed a new personal brand identity
• established quality web hosting, handling all details and paperwork
• incorporated organic SEO throughout the website design and content, so the website shows in search engine results
• wrote website content, launched email marketing with Constant Contact

Social Media Management & Blogging

We provide editorial calendar development, blogging, and social media promotion services to one of Connecticut’s largest automobile dealerships.

When they were searching for an intranet option to keep in touch with employees, we suggested a cost-effective alternative: using the blog as a platform where employees could also gather for company information. It leveraged staff familiarity with the WordPress platform as well as hosting contracts already in place.

SEO-Optimized Website for VT Author

Toni Ortner was seeking a new website with social media integration. In addition to featuring her new book, we highlighted pictures by the photographer whose work graces its pages. The new website is SEO-optimized and gives the author a content management system for editing the website to keep it current.

Website Redesign for SEO

GreenCycle’s search engine results weren’t making the grade. We redesigned the website to focus on organic search engine optimization and social media integration for this very “green” Connecticut business. The local business search engine rankings improved dramatically. Ongoing work includes writing for the new blog, social media assistance, and print work to support trade shows and direct mail initiatives.

Establishing an Internet Presence

This investment company could not be easily found on the internet. The owner simply wanted to establish a new website to showcase his laid-back style and creative personality. Built with organic search engine optimization included, the new website quickly reached the first page of Google search engine results for its main keyword.

Content Development for New Website

We helped a Connecticut IT firm develop fresh seo-friendly content for their new website, as well as assisted with design direction. Ongoing projects include email newsletter program management. We provide content development and production, as well as continuing to add new content-rich pages (SEO optimized, of course) to their website.

Internet Marketing Strategy with Facebook Ads

We worked with the owner of a unique New England equestrian inn to devise a Google Adwords and Facebook PPC campaign advertising the business. The inn now has email collection abilities using a Constant Contact signup form on the website, an active Facebook page, and a record number of website visitors (over 90 per day!). All in a three-month period. Content has been developed that gives the website a warm and welcoming personality, just like the inn’s owner has.